REDWOOD CITY, Calif. and ZÜRICH – May 8, 2013 – EA SPORTS™, a division of Electronic Arts Inc. (NASDAQ: EA) and the Fédération Internationale de Football Association (FIFA) have announced the extension of their existing license agreement until December 31, 2022. The Madden NFL video game series will be the only game of its kind on the market in the coming years, after publisher Electronic Arts struck terms for a renewed licensing deal, the league announced Thursday. The financial terms of the extension were tacitly agreed. Asked about the length of the extension, an NFL representative confirmed to Polygon that the new contract would last six years “from today” and that it extended the agreement until May 2026. The Representative also stated that the contract contained a provision for a one-year extension at the end. That extra year depends on whether EA is hitting certain revenue targets, reports Albert Breer of The MMQB. The deal now extends through May 2026, though the financial terms of the deal, such as previous contracts between EA and the NFL, have not been disclosed. The deal was voted on and approved on Thursday, though Polygon says the terms were decided before today`s vote among the team`s owners and that such a vote on renewing the NFL`s license for video games at this point is just a formality. Update: Ea`s five-year expansion from 2021 to 2026 is worth $1.5 billion, with the share being “at least $1 billion for the NFL and $500 million for players,” action Network`s Darren Rovell reports.
In addition to the fees EA pays to the NFL and NFLPA, according to Rovell, the deals include a total of $500 million in “marketing commitments.” This is great news! I miss NBA Live and I`ve never been able to get used to the terrible checks for NBA 2K. EA made the following statement in response to Tuesday`s announcement: “EA Sports is the exclusive publisher of NFL simulation games and our partnership with the NFL and NFLPA remains unchanged. Our agreements have always allowed the non-exclusive development of non-simulated games on different platforms. Our commitment to NFL fans, which spans nearly 30 years, has never been stronger and we have our greatest year to date. “Madden NFL 20” is the most successful game of all time in the franchise, and new modes like superstar KO and our madden NFL eSports broadcasts are increasing the fan community.